Why Haven’t You Heard of These Smaller Long Distance Providers?
You’ve heard of the three major providers because they spend upwards of three billion dollars a year to get their marketing messages across to potential customers.
Big-league personalities like Michael Jordan star in their commercials, you’ve received their fliers in the mail, and you’ve gotten telemarketing calls from them during dinner. They’re the most well-known providers because they spend money to be well-known.
The big three providers have the “everybody knows” momentum behind them, as well. The long distance provider names everyone hears about in the news, or when talking to friends or colleagues, are invariably the same few large companies that “everyone” else has heard of. These companies have large customer bases – “everyone” is a customer.
What about the providers you haven’t heard of? Well, they choose to acquire their customers differently.
No Advertising – The Advantage To You.
The providers you’ve never heard of – such as W2Com, PowerNet Global and Pioneer Telephone – choose to use agents instead of advertising to sell their long distance services, and this helps them keep their rates and fees at a lower level than those of the big three.
Smaller Customer Base Means Better Service.
Because the smaller, lesser-known providers have fewer customers they really need your business – every customer counts. They can’t afford for you to leave, and so they’ll work harder to keep you happy.
If your business has special needs, they’ll bend over backwards to take care of them. If you have problems with your service or billing, they’ll do their best to take care of you as quickly as possible.
They are available to you when you need them.
Are Smaller Providers Always Better?
No, of course not. Just as every business is slightly different, every business will also have slightly different long distance needs.
There will be times when one of the “big three” providers is the best bet for your business. But we have the expertise and the inside knowledge to help you make that decision.
